Quest

Eight teams, open qualifiers and a real chance for the DACH scene to measure itself against international names.

With the GSA League, Ubisoft gave Rainbow Six Siege a permanent stage as a regional esports competition. Eight teams, 14 matchdays and open qualifiers connected up-and-coming players with names like G2 Esports and Rogue. RECARO equipped hosts, casters and players, among others. The GSA League ran for three seasons from 2020 to 2022.

My part

I developed creative concepts and partner integrations and looked after relationships with creators and talent. What mattered was giving sponsors a real function in the league rather than a logo between matches.

• Creative Concept & Strategy
• Partner Integrations
• Creator & Talent